0141 561 0300

Case study

Staff magazine is on the pulse

Client

At Connect, we like to think the publications we produce for clients get better with every issue.

The staff magazine for NHS National Services Scotland – Pulse – certainly shows this.

On taking on the magazine in 2010, we undertook a review of the magazine which resulted in a more effective structure and a fresher design. And as time has marched on, we’ve not stood still with the improvements, adapting the magazine to reflect the changing needs of the organisation. In fact, the magazine even won the Staff Magazine of the Year accolade at the PPA’s 2012 Scottish Magazine Awards.

As our understanding of the organisation has deepened, the range of work we undertake for it has broadened, covering not only a magazine, but also strategic consultancy work, and marketing materials, including posters, booklets and internet banners.

Harry Dozier, communications officer at NHS NSS, said: “Since working with Connect, our magazine, Pulse, has gone from strength to strength.

“As a long-running internal magazine relying on staff contributions, Connect helped better focus our content – bringing it to a place that matches the ever-changing climate of the public sector, not only helping us better relate to each other, but also understanding what our customers need.

“With the help of Daniel, and the rest of the team at Connect, we’ve developed new features and a content structure for the magazine.

“We survey our staff every two years and not only has approval of the look and feel and readability increased, but also how relevant they feel that the magazine is to their work.

“The insight, support and creativity that Connect bring to our work is only matched by their skill, friendliness, can-do attitude and professionalism.

“From our account manager, Daniel, to all of the writers and designers, Connect are a pleasure to work with and an asset to our work.”

Team

Sector

Industry

tags

Posted on 11 November 2013, 16:47

The insight, support and creativity that Connect bring to our work is only matched by their skill, friendliness, can-do attitude and professionalism.

Harry Dozier, communications officer, NHS National Services Scotland