Author: Paul

Christmas comms once a year

Dear Santa, all my company wants for Christmas is:

Don’t be a reindeer caught in headlights! For social media campaigns that sleigh, magazines that’ll have your readers s-mitten, tree-mendous podcasts and so much myrrh, we’ve got you covered from head to mistletoe. No matter your message or audience, our creative team will pull a cracker of a communications strategy out of Santa’s bag for you. 

There’s snow time like the present. Get in touch with our elves today by emailing hello@connectmedia.cc or call the North Pole on +44(0) 141 561 0300.

The festive season is here!

An illustration of Santa with a present.

Merry Christmas and Happy New Year! We hope you all have a fantastic holiday season.

Our opening times over the festive period are as follows:

  • Tuesday 24 December (Christmas Eve): 9am-1pm
  • Wednesday 25 December: Closed
  • Thursday 26 December: Closed
  • Friday 27 December: Closed
  • Monday 30 December: 9am-5:30pm
  • Tuesday 31 December (New Year’s Eve): 9am-1pm
  • Wednesday 1 January: Closed
  • Thursday 2 January: Closed

We reopen on Friday 3 January 2025.

We thank our wonderful colleagues and amazing clients for another great year of collaboration and teamwork, and we look forward to a successful 2025.

Phone system update

A picture of a retro telephone handset with the words 'Hello Connect' coming from the speaker.

We’re implementing a new phone system today (Friday, 18 October) and over the weekend which may cause some downtime for our direct dial numbers. If you need to speak to someone on the team urgently please call +44 (0)141 561 0300 and we’ll put you through or arrange a call back as soon as possible. Or you can email us at hello@connectmedia.cc

Celebrating Scottish Apprenticeship Week with SELECT

A video for Aprenticeship week theat we created for SCETT and SELECT.

This week marks Scottish Apprenticeship Week (4-8 March) and what better way to start it than by spotlighting a client who is dedicated to supporting the talent of tomorrow? 

We’ve worked with the electrical trade body SELECT for many years, keeping their members engaged and informed through cabletalk magazine, as well as a range of eye-catching videos, infographics and information booklets. 

We were delighted to support SELECT in bringing their vision for a podcast about apprentices to life. Sparks’ Remarks, a series of episodes for electrical apprentices, by electrical apprentices, aims to increase SELECT’s reach to attract new talent to the electrical industry and highlight the benefits of an electrical apprenticeship to companies, parents and teachers.

And their commitment to investing in young people doesn’t stop there. This year, SELECT has again joined forces with SECTT, SJIB and Unite the Union to reaffirm its support of Scottish Apprenticeship Week. We created a new social media animation for them that highlights their incredible achievements in supporting apprenticeships over the past 30 years. This includes training 20,000+ apprentices and adult trainees and securing 1,061 employer partnerships!

Short animations, otherwise known as stings, are a great way to keep your audience informed and engaged in a creative, eye-catching way. When scrolling on social media, a short animation can be far more effective in capturing your desired viewers than a static graphic, since videos are set to play automatically on each platform. Videos tell a story that a graphic can’t quite capture, and their constant movement is far more likely to catch a viewer’s attention and keep them watching. Highlighting all SELECT’s achievements and milestones in this manner then was a no-brainer, and far more likely to make an impression on their target audience.

Iain Mason, Director of Membership & Communication at SELECT, said: “Connect has helped us produce an engaging range of collateral for Scottish Apprenticeship Week for a number of years, and for the 2024 event they produced another vibrant video sting to help spread our message across social media. The video delivered a wealth of facts and figures clearly and concisely, helping to reinforce the importance of electrical training and skills to the ongoing electrification of society. The music received plenty of positive comments too! And as always, the Connect team was really responsive and the work was done to a very high standard.”